Ben Willis - Head of Growth & Digital Strategy
Ben is the strategic mind behind Fyra Media’s growth-focused approach, helping businesses build a powerful online presence and attract the right customers. Specialising in digital strategy, customer acquisition, and organic social media growth, he has successfully transformed start-up businesses with zero revenue into thriving brands generating over £10,000 per month through social media alone.
With expertise in conversion-driven scriptwriting, consumer psychology, and data-led content strategies, Ben creates systems that do more than generate views—they turn attention into leads, customers, and long-term business growth.
John Russell - Director of Photography & Visual Media
With over 20 years of broadcast experience, John Russell brings world-class production expertise to every project. Having filmed for major global networks including Netflix, BBC, and Discovery Channel, he combines technical excellence with a creative eye to produce content that stands out.
As a fully licensed commercial drone pilot and specialist in professional cinema cameras, studio lighting, and premium audio capture, John delivers the high-end cinematic quality typically associated with large-scale productions. His expertise ensures every piece of content reflects your brand professionally while capturing the attention of your audience.
Simon A - Head of Post-Production & Retention Editing
Simon is the editing specialist behind the engaging content that keeps audiences watching. With extensive experience scaling client accounts organically from zero to over 200,000 followers, he understands exactly what it takes to capture and maintain attention in today’s fast-paced social media landscape.
Having edited content for high-profile creators and public figures with audiences exceeding 150,000 subscribers, Simon combines technical expertise with a deep understanding of viewer behaviour. Through strategic pacing, compelling hooks, and proven retention-focused editing techniques, he transforms raw footage into content designed to maximise engagement and deliver results.